Partner Program

A channel programme designed to pay

Free to join, transparent by design. Register deals, earn protected margin and grow your tier as your AI practice matures.

Why partner

What you get on day one

No hidden fees, no exclusivity traps — just the tooling and commercial terms to start selling AI solutions immediately.

Deal Registration

Partners register opportunities, vendors approve within SLA, and channel conflict disappears.

Partner Onboarding

Application, vetting, agreements and tier assignment in one guided workflow.

Asset & Collateral Library

Decks, one-pagers, battlecards and demo scripts, versioned and always current.

Training & Certification

Role-based learning paths with assessments that unlock higher tiers and better margins.

MDF & Co-Marketing

Request, approve and track market development funds against measurable campaign outcomes.

Commissions & Payouts

Automated commission calculation, statements and payout schedules per tier and per solution.

Channel Analytics

Partner scorecards, pipeline health and solution performance in real time.

Governance & Compliance

Agreements, NDAs, audit trails and role-based access built into every workflow.

Tiers

Tier benefits and margins

Move up as you certify people, register pipeline and deliver successful implementations.

Registered

Start selling

10%

base partner margin

  • Marketplace access
  • Deal registration
  • Core sales collateral
  • Email support

Silver

Build momentum

15%

base partner margin

  • Everything in Registered
  • Sales certification
  • Lead sharing
  • Partner manager check-ins
Most popular

Gold

Scale the practice

22%

base partner margin

  • Everything in Silver
  • MDF eligibility
  • Technical certification
  • Co-branded campaigns
  • Priority deal approval

Platinum

Strategic alliance

30%

base partner margin

  • Everything in Gold
  • Dedicated alliance manager
  • Joint business planning
  • Early access to new solutions
  • Executive sponsorship

Commission model

How you get paid

Commission is calculated automatically when the customer invoice is collected, with a downloadable statement per cycle.

Resale margin

Buy at partner price, sell at your price. Margin is set by tier and locked at deal registration.

Referral fee

Introduce an opportunity without selling it and earn a fixed percentage of first-year contract value.

Recurring share

Subscription renewals keep paying while the customer stays active and you stay engaged.

Partner types

Pick the motion that fits your business

Resellers & VARs

Add proven AI solutions to your catalogue with margin protection from day one.

Distributors

Aggregate demand across a sub-partner network with tiered pricing control.

Managed Service Providers

Bundle AI capability into your managed offering with recurring commissions.

ISVs & Software Vendors

Embed marketplace solutions or list your own to reach an active channel.

Referral Agents

Register an introduction, stay informed, and get paid when it closes.

System Integrators

Win larger transformation programmes with certified AI delivery capability.

Enablement

From signature to certified in four steps

01

Apply

Tell us about your business, markets and target customers.

02

Onboard

Sign the agreement, get your tier and access the portal.

03

Enable

Certify your team and download everything you need to sell.

04

Earn

Register deals, close business and track commissions transparently.

FAQ

Common questions

Ready to build an AI practice that pays?

Join the PartnerStrike channel and start selling next-gen AI solutions in weeks, not quarters.